And a rhetorical flourish from Daring Fireball
From John Gruber of Daring Fireball on Tuesday: Squashing
And you have to believe that itβs a successful tactic for senior executives at Apple to get what they want from Tim Cook by threatening him with poaching offers from competing companies. And that Johny Srouji would either personally leak this to Mark Gurman, or loose-lippedly blab about it to someone who would leak it to Mark Gurman. And that Gurman reporting the already-very-difficult-to-believe story at Bloomberg, making private negotiations public and embarrassing both Cook personally and Apple as a company, would lead Tim Cook to cave in and do whatever it took to make Srouji happy..."
DF has long been a favorite of mine, always in my must read feed since Google Reader, because he's an excellent writer. It's "bad1 writing" to start a sentence with a conjunction (and, but, or) but doing so repeatedly is a nice rhetorical flourish to the conclusion of the whole article.I wanted to quote the whole last three paragraphs because the way he builds to his point (and the link to his own post from 20092) is just a delight.
Great craft.
But also, occasionally stuff like this:
"Is that report, and all that it implies, possible? Sure. Itβs also possible that monkeys might fly out of my butt."
chef's kiss
Footnotes
What's bad in grade school classes is just to get you to learn the basics. And them, you smash them.↩